| This is my fourth flight on Alaska in the last month. I am a regular, seasoned business and pleasure traveler, and fully acknowledge and have empathy for many of the challenges flight crew, boarding agents encounter on a daily basis. However, there are times when it becomes clear that the entirety of the system is flawed and failing . When such is the case, management should be held accountable. Alaska Airlines is flawed and failing. I will not provide a litany of specifics regarding the bad attitude, lack of service, hostile encounters with passengers that my family and I have witnessed over the past month. Indifferent, and then hostile gate agents at SFO, challenging passengers, addressing them with condescension and simply, utterly rude. SFO to DC..indifferent gate agents who could not be bothered to look up when customers were lined up in front of her. Was busy on her personal phone. In fact, a flight attendant working the flight approached us and others (without solicitation) to extend apologies for the indifference she observed at the gate. Think about it, Alaska flight attendants apologizing for the rude behavior of Alaska gate agents. DC to SFO. row 26, flight is delayed for nearly an hour as we sit on the runway. Gentlemen in row 26 F opens his lunch bag to snack. Does not take out table, etc. Male flight attendant confronts passenger and insists he put his lunch away in preparation for take off, really? DC to sfo. Toilet paper littering the aisle way. Same aforementioned flight attendant repeatedly simply walks over it. Makes no effort to clean. DC to SFO three hours into the flight a gentlemen in Row 6, walks to the area of row 26 and asks two attendants with cart why there has been no beverage or food service to his seat. Both attendants say ‘sir, sorry but we have no idea and we are sold out of everything’. He repeats his inquiry, to which they respond again ‘we are sold out of everything’.