London : 3rd October 2007 Following the latest Skytrax Airline Ranking review, Turkish Airlines has seen its quality rating level upgraded from 3 Star, to that of a 4 Star Quality Certified Airline status.

SKYTRAX have today announced that Turkish Airlines Star Ranking status has been upgraded from 3 Star, to its new ranking as a 4 Star Quality Certified Airline.

Star Ranking levels applied to airlines throughout the world reflect the standards of front-line Product and service delivery standards being delivered to their customers. Introduced across the airline industry by Skytrax Research in 2000, the World Airline Star Ranking Programme is the most respected and recognised programme of quality evaluation for this specialist market.


Commenting on the upgrading of Turkish Airlines to 4 Star status, Skytrax CEO, Mr Edward Plaisted said  .."we congratulate Turkish Airlines in achieving this 4 Star World Airline Ranking, which in line with our rigorous and exacting analysis of quality standards is not an easy task. Clearly led by some dynamic management leadership that is delivering change within Turkish Airlines, I would also highlight that it is the front-line staff working for the airline who play such an important role in achieving this upgrading to 4 Star airline status.

We are always delighted to be able to announce the upgrading of an airline's ranking, because it is clearly demonstrative of the fact they have been able to achieve a marked and sustained level of quality improvement. This is very evident when we look at Turkish Airlines performance in the most recent audit of standards .... and this not only reflects an ongoing programme of product upgrading, but some clear and demonstrable improvements that Turkish Airlines has been able to achieve across front-line staff service areas, both in the airport environment, and onboard Turkish Airlines flights.

Looking at the overall Turkish Airlines quality performance, we see an airline with a relatively young fleet of aircraft, offering a good overall product quality .... and a company that is clearly dedicated to achieving further improvement across product and service delivery areas."

 

About Quality Certified Airlines

Quality Certified Airline status demonstrates to an airline's  customers, staff, shareholders and investors, that is has made a real commitment to achieving service excellence.

The standards that must be met to achieve Quality Certified Airline status can set an airline apart from the competition - as well as providing a powerful third party testimonial about front-line standards, and demonstrates a true dedication by the airline towards delivering world class service and support.

Quality Certified Airlines are subjected to the most rigorous and demanding Quality inspection / evaluation across all areas of their front-line Product and Service standards.

The Professional Quality Audit evaluations that form part of the Quality Certification process, incorporate over 750 aspects of product and service quality measurement.


About SKYTRAX

Established in 1989, Skytrax is a private UK based company. As the leading Quality advisors to world airlines and airports, Skytrax operate the Airline Star Ranking and Quality Certified Airline programmes, having the most experienced, independent and detailed knowledge of this specialist market.

Press and Media enquiries should be directed to:

Mr Peter Miller
Director Marketing - SKYTRAX
Email :  miller@airlinequality.com