GENERAL RATINGS : Alaska Airlines

Web Site : Ease of Use

Age of Aircraft in Fleet

Web Site : Product information

Cabin Safety Standards

Web Site : Online Check-In

Cockpit Communications

Handling Delays/Cancellations

Airline Onboard Magazine

Staff Grooming & Presentation

Assisting Families & Children

FIRST CLASS  : Alaska Airlines

AIRPORT  :  Seattle

Check-In Services

Arrival Assistance

Transfer Services

Arrival Lounges

n/a

Priority Boarding

Baggage Delivery

FIRST CLASS LOUNGE  :  Seattle

Lounge comfort, space

Staff : Service Efficiency

Washroom, shower facilities

Staff : Enthusiasm, Attitude

Dining options / Food Quality

Staff : Problem Solving

Internet / WiFi options

Staff : Language Skills

Domestic

ONBOARD PRODUCT

CABIN STAFF SERVICE

Seat Comfort

Service Efficiency

Comfort : Blankets, Pillows

Enthusiasm, Attitude

Inflight Entertainment

Interaction with PAX

Washroom Cleanliness

Cabin Presence thru Flight

Cabin Cleanliness / Condition

Responding to Requests

Quality of Meals served

Language Skills

Dine-on-Demand efficiency

Consistency amongst Staff

Newspapers & Magazines

Personalisation of Service

ECONOMY CLASS : Alaska Airlines

AIRPORT  :  Seattle

Check-In Services

Arrival Assistance

Transfer Services

Baggage Delivery

ONBOARD PRODUCT

CABIN STAFF SERVICE

Seat Comfort

Service Efficiency

Comfort : Blankets, Pillows

Enthusiasm, Attitude

Inflight Entertainment (Paid)

Interaction with PAX

Washroom Cleanliness

Cabin Presence thru Flight

Cabin Cleanliness / Condition

Responding to Requests

Choice of Buy Onboard meals

Language Skills

Quality of Buy Onboard meals

Consistency amongst Staff

Prices of Buy Onboard meals